Divisible gold 'Colombia' can easily be broken into one gram pieces and used
as payment in emergency
Private
investors in Switzerland, Austria and Germany are lining up to buy gold bars
the size of a credit card that can easily be broken into one gram pieces and
used as payment in an emergency.
Now
Swiss refinery Valcambi, a unit of U.S. mining giant Newmont, wants to bring
its "CombiBar" to market in the United States and build up its sales
presence India - the world's largest consumer of gold where the precious metal
has long served as a parallel currency.
Investors
worried that inflation and financial market turmoil will wipe out the value of
their cash have poured money into gold over the past decade. Prices have gained
almost 500 percent since 2001 compared to a 12 percent increase in MSCI's world
equity index.
Sales
of gold bars and coins were worth almost $77 billion in 2011, up from just $3.5
billion in 2002, according to data from the World Gold Council. Almost
$77 billion in 2011, up from just $3.5 billion in 2002, according to data from
the World Gold Council.
The
rich are buying standard bars or have deposits of phsyical gold. People that
have less money are buying up to 100 grams," said Michael Mesaric, CEO of
Valcambi "But for many people a pure investment product is no longer
enough. They want to be able to do something with the precious metal."
Mesaric
said the advantage of the "CombiBar" - which has been dubbed a
"chocolate bar" because pieces can be easily broken off by hand into
one gram squares - is that it can be easily transported and costs less than
buying 50 one gram bars. "The
produce can also be used as an alternative method of payment," he said.
Valcambi
is building a sales network in India and plans to launch the CombiBar on the
U.S. market next year. In Japan, it wants to focus on CombiBars made of
platinum and palladium.
"Above
all, it's people aged between 40 and 70 that are investing in gold bars and
coins," said Mesaric. "They've heard tales from their parents about
wars and crises devaluing money
Other
customers buy gold for security reasons.
"Demand
is rising every week," Habluetzel said. "Particularly in Germany,
people buying gold fear that the euro will break apart or that banks will run
into problems."
The
CombiBar is particularly popular among grandparents who want to give their
grandchildren a strip of gold rather than a coin, said Andreas Habluetzel head
of the Swiss business of Degussa, a gold trading company.